#ICYDK: The days of integration being a just small project for internal IT teams are far behind us. Now more than ever we are seeing that API integration is crucial for modern SaaS (software-as-a-service) companies to not just thrive but survive in a technology landscape where SaaS and cloud applications are exponentially growing.
Pre-built integrations have helped SaaS companies recognize major value across a few key categories that all software companies care about, namely around reduction in customer churn and increasing revenue. Here are some of the benefits our customers have experienced because of integration: https://goo.gl/84hnRt
